Ascender – Premium Business Card
Ascender is more than equal to the challenge: sharp, elegant and with digital print to each side of its generous duplexed 500gsm stock.
Template Style – Minimal
Minimal yet considered, its all about less is more. This collection offers a stripped down design with no superfluous distractions. Suitable to anyone confident in their own effortless sense of style and knowing sense design.
Typeface – Swiss 721
Designed by Max Miedinger, Swiss 721 is a Sans Serif. It was initially released as the Haas Neue Grotesk; the name Helvetica was applied four years later by Walter Cunz when D. Stempel AG reworked the design for Linotype. The Mergenthaler Linotype Company in New York, then a major stockholder of Linotype, adopted the design and it rapidly became the most popular sans serif in the world, replacing Futura. Helvetica is designed as a strong central series, with condensed and extended forms and extreme weights adapted and added later.